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The Beauty in Hydration
The Beauty in Hydration

We all know someone with amazing skin. The kind of skin that looks airbrushed without makeup, and the kind of person who we actually believe when they tag an Instagram photo with #NoFilter. Beautiful skin doesn’t have a specific age range, in fact, several women today (hello, Jennifer Garner) are showing the younger generation just how flawless 40’s and beyond can look.

Although skin types vary, beautiful skin has one thing in common: hydration. Without hydration, skin just doesn’t have that “wow” factor. Hydrated skin looks firmer, smoother, and more radiant than skin that isn’t hydrated properly. In the simplest of analogies, it’s the difference between a grape and a raisin, and I think I speak for everyone when I say that given the chance, we would all rather be the grape. The great news is, even the most dry of skin types can achieve hydration through skincare, which means that beautiful skin is attainable for everyone, regardless of skin type!

But what if you’ve been using great skincare already and still feel like you’re not getting the hydration you need? The first step would be to swap your day cream for a nighttime-specific moisturizer for the evening. The reason? At night, skin goes into full-repair mode and has a chance to recover from the environmental stressors constantly attacking it during the day, making night the best time to double-down on hydration. With that being said, not all night creams are created equal: look for creams that have high levels of occlusive ingredients (ingredients that help protect the skin barrier and maintain hydration), such as Shea Butter. If you’re really looking to take advantage of skin’s nighttime rejuvenation, look for a moisturizer that has clinical levels of firming peptides, such as Matrixyl Synthe’6, which helps to stimulate collagen production to visually turn back the clock on fine lines, wrinkles, and sagging skin.

If you’re a little impatient (guilty!), you probably don’t want to wait the recommended 4-6 weeks that most skincare brands claim it takes to see results. There is a way to speed up the process of seeing a visible difference in your skin, and it’s easy to do: Layer a serum under your moisturizer, day and night. By now, you’ve probably heard all about serums, but in case you haven’t, or need a compelling reason to revisit serums, this is why they deserve a spot in your skincare routine: Serums have smaller molecules than moisturizers do, making them more easily absorbed into deeper layers of the skin than traditional moisturizers. In fact, serums often act as moisturizers more potent side-kick, packed with higher concentrations of active ingredients because they are not weighed down by ingredients that are meant to sit on top of the skin. Used together, serums and moisturizers are a match made in heaven, because they target different layers of the skin but work together to repair, protect, and you guessed it, hydrate.

Now that you know the pro tips about boosting hydration, it’s time to pick out the right products for the respected skin type. Since this can often be the most daunting task when selecting products, we decided to take the guesswork out the equation, making our Intensive Repairing Serum and Restorative Night Creme versatile enough for all skin types. Yes, really, all skin types. So layer up in skincare and clothing for the last couple weeks of winter. Who knows? You may notice your own #NoFilter selfies increasing by spring ;)

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This luxurious night creme nourishes the skin with an arsenal of hydrating and anti-inflammatory ingredients, such as shea butter, sweet almond oil, and calendula. Suitable for all skin types and skin concerns. An independent clinical 24-hour hydration test of women ages 35-65 who used VOLANTÉ Restorative Night Crème found that:

  • 100% of participants saw statistically significant improvement in skin hydration immediately
  • 80% saw sustained statistically significant improvement in skin hydration 24 hours after a single application

The first product to ever be launched in VOLANTE, this serum has a special place in our hearts (and skincare routines)! Designed to work in tandem with moisturizer, this serum delivers a potent combination of anti-aging and anti-inflammatory ingredients while drenching the skin in instant and continuous hydration. An independent clinical 24-hour hydration test of women ages 35-65 who used VOLANTÉ Intensive Repairing Serum found that:

  • 100% of participants saw statistically significant improvement in skin hydration immediately
  • 87% saw statistically significant improvement in skin hydration 24 hours after a single application

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*Results may vary from person to person.